Simon Chadwick Archives - Brave New Europe

Simon Chadwick – World Cup 2022: how sponsorship has become less about selling drinks and more about geopolitics

November 29, 2022 David Shirreff 0

The Fifa men’s World Cup 2022 in Qatar is arguably the most political in history. Simon Chadwick is Professor of Sport and Geopolitical Economy, SKEMA Business School Cross-posted from The Conversation Spotlight on Qatar. Shutterstock/Nomi2626 Even during […]

Wasim Ahmed, Alex Fenton, Simon Chadwick: #EmptyOldTrafford – Why Manchester United’s attempt to recruit global fans may be backfiring

August 18, 2022 David Shirreff 0

Fans have taken to social media to call for a boycott of United’s game on August 22nd against rivals Liverpool. Is this a force that will increasingly influence the commercial activities of football club owners? […]